Palm Springs
BILLBOARDS
& OOH ADS

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Often referred to as ‘Hollywood’s Playground’, Palm Springs is just a short two-hour drive from Los Angeles. This desert oasis is a perfect market for brands to build awareness and engage with tourists and locals alike.
OUTFRONT’s inventory dominates Palm Springs, reaching 75% of US consumers weekly. Home to over 50 premier golf courses, fine dining restaurants, and luxurious spas, Palm Springs is the ultimate resort community! This tourist destination hosts the world-famous Coachella music festival and Stagecoach, drawing in hundreds of thousands of visitors each year. The streets, lined with palm trees, are perfect for exploring boutique shops, art galleries and museums while soaking up the warm sunshine. With over 350 days of sunshine a year, the permanent year-round Palm Springs population doubles in the winter season.

140K

Population — Palm Springs has over 140,000 residents.
Source
SCARBOUROUGH RESEARCH, 2022

14M

Visitors — 14 million individuals visit Palm Springs annually and it accounts for 7.5 billion in spending.
Source
PRNEWSWIRE.COM, 2022

75%

Market Coverage — 75% of the population reached weekly.
Source
GEOPATH, 2019

830K

Festival Goers — Coachella music festival draws in over 750K people annually and Stagecoach brings in over 80K people annually.
Source
COCHELLA, 2022 AND STAGECOACH, 2022

AVAILABLE MEDIA

out of home advertising palm springs california digital billboards
Digital billboards
Crystal clear and eye-catching day or night, our digital billboards command attention for local and national brands.

Deliver Impact in Palm Springs

digital billboard out of home advertising in palm springs
Desert Digital Network
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OUTFRONT’s Palm Springs digital bulletin coverage is the perfect medium to reach visitors and locals daily to get brand visibility.
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Billboards for a Social Cause
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During Coachella season, artist Matoma utilized sequential billboards on the highway to the festival grounds to spread awareness and raise funds for Ukraine.
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SKIMS
 — 
Kim Kardashian used a series of OUTFRONT billboards to promote her famous shapewear brand.
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Impactful Bulletins
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Located on key highways and integral choke points throughout the Palm Springs area, bulletins offer long-term presence and tremendous visibility to vehicular traffic.
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We drove over 1 million mobile impressions for Nova Academy
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Production Guidance
Explore our library of creative specs for the various creative alignments available within our Media options.
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Preview Tool
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Creative Best Practices
Check out our creative guidelines that will help foster the creation of effective and powerful digital creative.
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smartSCOUT™
Our proprietary data platform attributes impression counts, dwell time, and audience segmentation for our assets.
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Transit Specifications
Explore our library of creative specs for the various creative alignments available within our Transit Networks.
Photo Gallery
OUTFRONT's iconic canvases dominate the most sought-after-areas including Joshua Tree, Coachella Valley, Acrisure Arena, and more.
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