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Our New Digital Kiosks Light Up Louisville’s Most Popular Places

December 17, 2024

OUTFRONT’s new Digital Kiosk Network is now lighting up Louisville’s bustling city center streets, where history and modern culture collide!

Downtown Louisville is a vibrant district filled with rich history, architecture, art, local cuisine, distillery experiences, business, shopping, and outdoor activities along the Ohio River. Our Digital Kiosk Network is perfectly positioned throughout downtown to reach the masses whether they are sipping bourbon or strolling through picturesque parks. This vibrant city center reaches a multitude of audiences around the Muhammad Ali Center, Whiskey Row, the Louisville Slugger Museum & Factory, KFC YUM! Center, the Kentucky International Convention Center, and more.

OUTFRONT Digital Kiosk Network in Downtown Louisville outside KFC Yum! Center
Digital kiosks don’t just reach consumers – they activate them. 51% of consumers have noticed street-level DOOH in the past three months, 63% notice it while traveling to shop, and 46% say that it impacts their purchase decisions. And more than eight out of ten took action after encountering ads, either digitally or IRL (SOURCE: The Harris Poll).

With the latest real-time and dynamic creative capabilities, this integration of technology into the cityscape not only enhances the urban experience but also offers unparalleled opportunities for brands looking to capture the attention of diverse, dynamic, on-the-go audiences by advertising in Louisville.

The displays will also serve as a vital communication tool for the community, displaying information about downtown events as well as weather and public safety alerts.

New OUTFRONT DOOH Kiosks in Downtown Louisville
“We are proud to partner with Louisville Downtown Partnership to enhance the experience for residents, tourists, and more in such a dynamic city center,” said Mike Sheehy, General Manager of OUTFRONT’s Louisville Office. “The digital kiosks serve as an accessible resource for city-goers and offer strategic visibility for advertisers looking to capture the attention of diverse and engaged audiences in Louisville.”

By leveraging the power of our Digital Kiosk Network, brands can create impactful messages that resonate with locals and visitors on a deeper level as they navigate through the heart of Louisville.

To learn how our latest and greatest inventory can help you reach residents and visitors to “Derby City,” get in touch.


Author: Rachel Sosa, Marketing Specialist @ OUTFRONT

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